Client: Radio Results International
Copy: Website copy
the brief:
Radio Results International is a training and coaching company that specialises in transforming and developing businesses within the radio industry. I was tasked with building their website and creating new copy that matched their clear brand ethos.
the treatment:
The copy that I produced for the Radio Results International website was a reflection of their brand personality: fun, quirky and engaging - with a strong desire to challenge conventional ways of thinking. The copy also looked to convey their enthusiam and determination to transform the radio industry through a clearly defined philosophy to training and coaching.
